In 1953, upon the 75th anniversary of the establishment of M. Oser and Co., the company published a news letter, called Chico and Vicinity 75 years ago. In this publication, the live of Morris Oser is discussed. In many ways, his life was similar to that of his uncle Morris David Rosenbaum. They both came from Fordon, spent time in New York before leaving for San Francisco. Upon arriving in San Francisco they both established themselves as successful buisness men. In 1884 he married Rose Lincoln.